Skip to content

THE B2B MARKETING VIDEO MANIFESTO PART 8

Effective attitudes 2: Radical Transparency

Trust is the basis of business.

Without trust you won’t last.

The only way to gain trust is to speak honestly & plainly.

Say openly & transparently “what works and what doesn’t”.

People will know where they are with you and be more likely to follow.

Deceivers only succeed in the short term

- but not in long term business.

Radical transparency breeds trust

- a vibrant Ideas Culture

- that flourishes every day.

Trust helps customers choose you and not others.

Be radically transparent.

Be seen as trustworthy

GET EVERY MONTHLY DEAL in your inbox

  • This field is for validation purposes and should be left unchanged.

HELP YOUR COLLEAGUES - SHARE THIS BLOG

recent posts

6 easy tips for making a safety video production|

6 easy tips for making a safety video production – Updated April 2021

Make a promotional video production that wins customers

Making promotional video will never be the same

Setting your corporate video objectives

Setting your Corporate Video Objectives

9 promotional videos every B2B marketer can use

9 promotional videos every B2B marketer can use: Masterclass update