BUSINESS VIDEO MASTERCLASS

BUSINESS VIDEO

MASTERCLASS

MASTERCLASS | STRATEGY | PART 4 - BUILDING YOUR FUTURE VIDEO PLANS

PART 4 - BUILDING YOUR FUTURE VIDEO PLANS

image5

DISCOVER HOW TO AVOID MISTAKES IN YOUR FUTURE VIDEO PLANS

Winning bigger better deals with a video strategy

Building trust to resolve client uncertainty

Handling CXOs and decision makers

Implementing the 9 different types of promotional video to win your market

Budgeting for a series of videos

Avoiding the biggest cost mistake

YOUR GOAL: TO WIN MORE LEADS FROM YOUR NEXT VIDEO.

Learn how.

Part 4 Contents

Building your future video plans
A-video-a-page plan that works

Trust v Price: A B2B video strategy
Win more bigger deals by resolving uncertainty & promoting trust

4 common elements to your video plan
1: Brand style
2: Visual language
3: The language & tone
4: Show your feature/benefits as workflows

The 9 promotional videos every plan needs
1: Intro teaser video
2: A 3 minute deeper dive video
3: Major function videos
4: C-level video
5: Differentiator video
6: Case studies
7: Trust video
8: Implementation video
9: Marketing automation video

Estimating costs for a series of videos
The biggest cost mistake everyone makes

Video plan summary

As a valued visitor to Business Video Masterclass, you’re now welcome to a FREE 15 minute personal consultation with me, where you can ask about a video problem that’s on your mind.

I’ve spent most of my professional life solving real world video problems.

It’s relaxing for me. I enjoy it. So please share your ambition or concern, and I’ll do my best to help.

Call: UK 0845 366 4131 | International: 0044 1695 726887
Rossiter & Co Ltd | Registered in England
Reg. No: 4333515 | VAT No: 483622044