BUSINESS VIDEO MASTERCLASS
LEARN HOW NOT TO GUESS
BUSINESS VIDEO MASTERCLASS
LEARN HOW NOT TO GUESS
MASTERCLASS | PART 3 - AVOIDING MISTAKES WHILE YOUR VIDEO IS BEING PRODUCED
PART 3 - AVOIDING MISTAKES WHILE YOUR VIDEO IS BEING PRODUCED

In this section we’ll learn about:
Visualizing the whole video production process from end to end
Making your video production perfect with these bulletproof 10 steps
What to expect during production and how to quickly deal with it
Introduction
A visual roadmap to your video production
Research
Scripting
Client approvals
Storyboard
Acquisition
Post production
A Rough Cut
Amends & tweaks
A 2nd Draft Approval
Delivery
Implementation
Payment
10 steps to making your video production perfect
The very first thing to do
1: Research & discovery is essential
What needs researching
The goal of research
A true research story
Scheduling
2: Scriptwriting - building the engine of your video
Plotting your script
Script writing rules I love
Marketing automation video script tip
But what about the visuals
3: Client approval - what it really means
4: Storyboarding - how you know what you’re really getting
Dead Spots and how to identify them
Expect a visual storyboard
Storyboarding animated explainer videos
5: Acquisition - finding all the parts you need
Filmed-video acquisition
Filming interviews
Library clips, artwork, animation and photographs
Choosing Voiceover
Music
Sound effects
6: Post production - the magic of the studio
Studio editing & animation
The look of your video
7: The rough cut
8: How many amends & tweaks will you need
9: 2nd draft approval matters most
10: Delivery for all devices
Delivery versions
Deploying your video
Which devices to plan for