Part 2 Contents

Avoiding mistakes when getting quotations

The types of video production company you’ll meet
A quick word on automated online production systems
A useful comparison of the 3 main types of video company

The 2 advantages of giving a proper brief
Example: A sample brief for an animated explainer video
Questions on the brief

The secret behind video costings
What’s in a Day Rate
What are typical studio day £ rates

How technology is critical to commitment & collaboration
1: Online script
2: Online illustrated storyboard
3: Online digital video storyboarding
4: Online filmed video storyboarding
Interview video pointers
5: Online interactive video viewing
Technology platform summary

How to compare video proposals

12 awkward questions to ask potential video production companies
1 – The Pandering Response
2 – The Standard Response
3 – The Boilerplate Response
4 – The Templated Response
5 – The Recent Work Response
6 – The 3 Referees Response
7 – The Pricey Treatment Response
8 – The Added-Value Response
9 – The Script Check Response
10 – The Company Video Response
11 – The Problem Hider Response
12 - Ask about foreign languages
Additional questions for filmed-video buyers to ask
One final question to ask

Pre-sale Summary