BUSINESS VIDEO MASTERCLASS
LEARN HOW NOT TO GUESS
BUSINESS VIDEO MASTERCLASS
LEARN HOW NOT TO GUESS
MASTERCLASS | PART 2 - AVOIDING MISTAKES WHEN GETTING QUOTATIONS
PART 2 - AVOIDING MISTAKES WHEN GETTING QUOTATIONS
DISCOVER HOW TO AVOID COMMON MONEY MISTAKES
Finding the best sort of video producer for what you need to achieve
Grading video suppliers for their suitability
Understanding costs and rates in detail
Using technology for close collaboration with video suppliers
Comparing video proposals, like for like, made easy
YOUR GOAL: TO WIN MORE LEADS FROM YOUR NEXT VIDEO.
Learn how.
Part 2 Contents
Avoiding mistakes when getting quotations
The types of video production company you’ll meet
A quick word on automated online production systems
A useful comparison of the 3 main types of video company
The 2 advantages of giving a proper brief
Example: A sample brief for an animated explainer video
Questions on the brief
The secret behind video costings
What’s in a Day Rate
What are typical studio day £ rates
How technology is critical to commitment & collaboration
1: Online script
2: Online illustrated storyboard
3: Online digital video storyboarding
4: Online filmed video storyboarding
Interview video pointers
5: Online interactive video viewing
Technology platform summary
How to compare video proposals
12 awkward questions to ask potential video production companies
1 – The Pandering Response
2 – The Standard Response
3 – The Boilerplate Response
4 – The Templated Response
5 – The Recent Work Response
6 – The 3 Referees Response
7 – The Pricey Treatment Response
8 – The Added-Value Response
9 – The Script Check Response
10 – The Company Video Response
11 – The Problem Hider Response
12 - Ask about foreign languages
Additional questions for filmed-video buyers to ask
One final question to ask
