BUSINESS VIDEO MASTERCLASS

LEARN HOW NOT TO GUESS

BUSINESS VIDEO MASTERCLASS

LEARN HOW NOT TO GUESS

MASTERCLASS | PLANNING | A HANDY TIP FOR CALCULATING HOW MUCH FILMING YOU NEED

Part 1 - Planning an effective marketing video

A handy tip for calculating how much filming you need

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If you’re thinking of filming for your video, then you already know it’s expensive compared to say a quickie cartoon explainer.

So it becomes even more important that you know how much video runtime you need

- and preferably know this before you even speak to a video company.

If your video needs some filming then the simple rule is:

1 day of filming delivers up to 5 minutes of video runtime.

This can vary a lot from project to project

- and the number of locations that need filming,

- but it’s still a good basis to start from.

Most B2B marketing videos can be filmed in a day if they’re organised to shoot everything in one place.

And this brings the price down a lot, compared with paying for multi-location multi-day shoots.

BUSINESS VIDEO Q&A

MAKE EFFECTIVE VIDEO AND AVOID MISTAKES

TIPS YOU CAN USE ON YOUR NEXT VIDEO

  • 1 How to make your video more effective
  • 2 Mistakes to avoid when you start a new video
  • 3 What you overlook that's costing you money

BUSINESS VIDEO Q&A

MAKE EFFECTIVE VIDEO AND AVOID MISTAKES

TIPS YOU CAN USE ON YOUR NEXT VIDEO

  • 1 How to make your video more effective
  • 2 Mistakes to avoid when you start a new video
  • 3 What you overlook that's costing you money
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