This comprehensive ebook will show you:

PART 1 - Deciding your video runtime - and knowing when to shut up

PART 2 - Choosing your video’s position on the page - or making it visible to customers

PART 3 - Determining your video budget - or how little do I need to spend

PART 4 - Filming web video - or not even filming at all

PART 5 - How many videos do you need - no one ever needs just one!

PART 6 - Adding your creative input to a video - having your say

PART 7 - Promoting your web video - telling the world for free

PART 8 - Measuring your web video’s success - how well are you really doing?

PART 9 - Web video delivery, hosting & players - the 19 point checklist