Sales Lead Generation – 7 steps to success
Sales Lead Generation with Rossiter & Co is based around 7 key processes.
Each of these 7 processes is designed to ensure you win you high volumes – more than your fair share – of the good sales leads – not just today, but next quarter and next year.
1 - In-depth keyword research for niche domination
- We show you where to find the best Google traffic
- We identify the best keyword opportunities for you
- We identify low cost AdWord opportunities and low cost high-ranking positions that others overlook
- We ensure you don’t miss out on traffic from other engines/more

2 - Copy that works
- We write advertising copy that solves customer problems and wins more clicks/more
3 - Customer-relevant Landing pages
- We analyse over 60 parameters to give you search-friendly pages
- We win more leads by showing compelling solutions to client problems/more
4 - High Visitor-to-Lead conversion
- We get your site liked by visitors
- We create great graphics to grab prospects’ attention
- We develop video, animation and online tools for compelling visitor experiences /more
5 - Link Popularity for even more traffic
- We find you the link partners that will increase your reputation /more
6 - Accurate ROI calculation with eQualify
- Our unique eQualify software lets you measure your success, and make informed future spending plans based on hard data /more
- We hold Weekly Making a Difference meetings to ensure qualified leads keep coming in
- We stay informed together. We develop plans together – every month
- We sustain your lead flow with an uncopyable Centre of Excellence /more
To find out how these 7 Processes dovetail to deliver continuous sales leads - not just for today, but for next quarter and the quarters after that – please read on to discover more about sales lead generation





