Once we’ve induced your customers click by using great copy and keyword opportunities, we’ve got to get them clicking again. Only now they’re clicking on your site.

To win sales leads our task is to identify the real potential buyers and make them write or call.

By definition, sales leads are when they write or phone you.

To win sales leads we develop web pages for you that:

· Are highly optimised for searches on your selected keywords

· Solve the customer’s problem

Let’s take a look at these landing page techniques for generating sales leads.

Please note that we never ever use cheats to win you high rankings

• We analyse over 60 parameters to give you search-friendly pages

Solve the customer’s problem and win sales leads

When someone goes to use a search engine it’s because they have a problem. So it follows that when they see your name flash up in the rankings they see it side-by-side with information that promises to solve their problem.

This is what persuades them to click. Winning sales leads starts with this first click.

Once clicked, they then land on a page on your site. This page must immediately appear to solve their problem or they’ll immediately respond in kind by using the Back button.

To ensure your web pages solve customer problems you need:

· business understanding and intuition from us

· great writing and web design skills that will engage your visitors and compel them to click for more information

• We win more sales leads by showing compelling solutions to customer problems