What is a Great Idea?

It sounds obvious. But let’s say it anyway.

A great idea is an idea that will progress the situation -

• far more easily

• or more quickly

• or less expensively

or in a much better way.

A great idea doesn’t have to be a revolution. It can simply be added-value to an existing situation.

Adding-value is always a great idea.

Some people are more comfortable with the term added-value as it’s less exotic sounding than Great Idea.

The distinction isn’t important.

The only thing that is important is being able to generate great ideas, or generate increased added-value.

And then capitalise on it.

To generate great ideas in your meetings, you first need to create an atmosphere where great ideas can happen.

This is central to your approach to successful meetings.

Exercise 9:

Currently, does your organisation/department have

• Too many ideas

• Too few

• Just right

Briefly write down why you gave this answer.

> Added-Value vs the Great Idea