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Issue 61 - March 08
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Issue 57 - February 07
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Making Multimedia Presentations More Flexible
Why Marketing Videos are Too Long
Why Use Actors and Drama in Training Videos?
 
 
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News Daily questions and answers Corporate Video Production - a Manager's Guide Coming soon Ask a question
 
ISSUE 35 - May 2002

CONTENTS:

A £35,000 VIDEO FOR HALF THE PRICE?

THE SPIRALLING COST OF H&S MULTI-SITE LICENCES

WHO USES NEW MEDIA?

TEST YOUR VIDEO STREAMING CAPABILITY

IN THE PIPELINE: The gossip

THE JOKE: This issue's light relief

ANSWERS TO COMMON QUESTIONS

CONTACT

PRIVACY STATEMENT

A £35,000 VIDEO FOR HALF THE PRICE?
According to a recent statement from the International Visual Communication Association (IVCA) ... "budgets for an 8 minute corporate video programme are averaging at £35K a sector, and one corporate film project, completed in 2001, is rumoured to have been budgeted at over £900,000."

You read that right. £35,000 for an 8 minute production.

Can we make this perfectly clear right from the start. You don't have to spend £35,000. You can find this quality of production for half the cost.

One way is to invite us to tender on your next production. After 15 successful years in business of working with the best, we've won many awards, and are familiar with managing sensible budgets. You can also read about it in our free ebook How To Make A Corporate Video downloadable at www.rossiterandco.com/downloads-ebook-01.htm

THE SPIRALLING COST OF H&S MULTI-SITE LICENCES
Intranet health and safety training applications are increasingly seen as the way forward as they solve the problems of distributing essential training throughout a large and complex organisation.

The result is that any employee, anywhere in the world, can log-on and receive training for anything from Working with VDUs, to expert assistance in selecting the correct PPE, for any job in the company.

What's not commonly appreciated is the cost of multi-site licences that some firms charge.

For a large corporation it quickly becomes apparent that the few H&S off-the-shelf web-training providers that exist have a stranglehold on price and are charging extortionate fees for these licences. Basically, they know you have the need, and that you can get the money, so they charge you big for it.

And there's not yet enough competition out there to fight back.

Our response at Rossiter & Co is to suggest that we can custom design, build and install your training package for you for probably half the cost of an off-the-shelf package with a multi-site licence. That's right. We can give you a custom-designed job for probably half the price. Interested? Write to mail@rossiterandco.com and tell us a couple of your ideas.

WHO USES NEW MEDIA?
What have construction giant, AMEC, financial service providers Scottish Equitable, and councils like Bromley, Luton or Wolverhampton got in common? They've all adopted a new media approach for their marketing or public information campaigns.

This means combining new-style video, new-style multimedia cd-rom, and new-style website, while placing far less reliance on paper media to provide information.

The result: Greater impact and miles better quality of information provided.

For some companies it's been a revolution, moving from hard copy to all-digital new media.

Once the shift has been made, nobody wants to go back to traditional methods. This don't happen.

If you're curious about new-style video, multimedia or websites, write and ask for a copy of our showreel Happening Now. It contains over 25 video clips, some of which you will see as a fresh departure from the usual fare.

TEST YOUR VIDEO STREAMING
Can your organisation's network play streaming video?

If you want to learn more about streaming video then click here www.rossiterandco.com/streamingvideo-intro.htm

IN THE PIPELINE - The Gossip
We've cancelled this issue's gossip in order to tell you a little bit about what we've achieved in the last 12 months.

Winner - Interactive Media Project of the Year (blush)

Incorporation - we've become a limited company, one up from the old partnership, reflecting the growth in the business. (Gulp, I'm an MD now).

New Accounts: Scottish Equitable, AMEC Netcom, Bromley Council, The Co-op, The Pension Service, Securitas.

Full customer list at www.rossiterandco.com/customers.htm

THE JOKE
Bet you didn't know.....

It's impossible to lick your elbow.

A crocodile can't stick its tongue out.

A shrimp's heart is in its head.

Oi!

ANSWERS TO COMMON QUESTIONS
To estimate the resources your next video production may require, try out our free Video Quote online

To find out how much it costs to make an interactive multimedia CD-Rom www.rossiterandco.com/multimedia-costs.htm

To discover what new media is and what it can do for your company www.rossiterandco.com/newmedia-01-intro.htm

To reduce your video production costs by up to 50 percent www.rossiterandco.com/video-production-costs-01.htm

CONTACT
The Multimedia, Video & Web Newsletter is produced by Rossiter and Co Ltd, www.rossiterandco.com

If you have any queries, questions or would like to discuss your next production, contact Kevin Rossiter on UK 01695 726887 / 556019 or click here to enquire.

PRIVACY STATEMENT
We NEVER give or sell names. You complete privacy is assured.