WINNER - New Media Award of the Year
We're deeply proud and honoured to announce that we've just won this
year's New Media Award of the Year, beating previous winner Freehand
Graphics, and also Reebok.
Some of you may like to know that the first thing that crossed
my mind once this euphoric news had sank in was how grateful
I am to all of you, our customers.
Every job you've given us has helped us to learn something new,
and make some leap forward.
Now, finally, all this learning has added up to winning a national
award of this stature. For us, all our customers are the real
winners. Thank you!
New Media - Microsite Launch
To help you understand more about new media, and help answer
the enquiries we receive, we've extended our website to include
a New Media Microsite (whassa microsite?).
It offers clear explanations of New Media, how it works, what
its components are, its many benefits to both users and commissioners,
and details of how it differs from all other previous forms of
communication.
More details at www.rossiterandco.com/newmedia-01-intro.htm
Video - Peer Group Influence and Changing Workforce Attitudes
We know that today's workforces respond poorly to old fashioned
authoritarian-style training messages.
What we find in many cases is that training issues are straightforward
enough, but underlying attitudes still create a major problem.
Without a shift in attitudes the training simply isn't as effective
as it could be.
We've gone some way towards pioneering new methods to achieve
the required attitude shifts by using Peer Group Influence and
Discussion.
It's based around a package we'll be announcing shortly.
The news will be posted on our website, but if you're interested
in this topic today, then do email me for details by replying
to this mail with the subject Changing Workforce Attitudes.
Multimedia - Authoring moves up a gear
Our multimedia authoring software has just received a seriously
important upgrade.
High on the list is that it's now a lot simpler and quicker
to upgrade multimedias in the future.
This means it costs less to keep your multimedia up to date.
Other important improvements are in sound, animation and video,
which now make better use of the computer they're played on to
achieve more powerful effects.
Other enhancements include better database integration which
is extremely useful in training applications for keeping records
and scores, and in producing more sophisticated user choice operations,
eg, generating a risk assessment.
The Joke
The Stella Awards for the Most Frivolous Lawsuits:
- $2.9M for an 81 year old lady spilling a cup of hot coffee
on her own groin and buttocks in a MacDonalds.
- $75,000 for having one's hand run over while stealing a neighbour's
hubcaps.
- $500,000 for a burglar who accidentally locked himself in
a garage for a week, subsisting only on dry dog food and Pepsi.
Oi!
ANSWERS TO COMMON QUESTIONS
To estimate the resources your next video production may require,
try out our free Video Quote online
To find out how much it costs to make an interactive multimedia
CD-Rom www.rossiterandco.com/multi-costs.htm
To discover what new media is and what it can do for your company
http://www.rossiterandco.com/newmedia-01-intro.htm
To reduce your video production costs by up to 50 percent www.rossiterandco.com/video-costs-01.htm
CONTACT
The Multimedia, Video & Web Newsletter is produced by Rossiter and Co Ltd, www.rossiterandco.com
If you have any queries, questions or would like to discuss your next production, contact Kevin Rossiter on UK 01695 726887 / 556019 or click here to enquire.
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